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Lurd

How would YOU try and increase revenue?

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There''s been a lot of talk on here about the rights and wrongs of the price increase however, I''ve seen very little in the way of suggestions as to how the club could be doing it better.So what would you do? The way I see it, in the short term there is a number of ways the club could increase revenue and reduce the debt:
  • Sell our most profitable players (Holt, Hoolahan, Martin)
  • Sell the ground and other fixed assets
  • Reduce the player & staff wage budget (would probably coincide with the first point)
  • Get promoted into the Premiership
  • Review the supplier base and tender all commodities.
  • Cut out all non football related spend (Delias, Yellows, etc)
  • Increase prices..

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Sunday Car boot sales.Have a fireTurn Yellows into a strip club, free entry £10 a pintUse the car park as a Drive-in Theatre.Build an ''own brand''  drive through burger bar.Have regular roller discos on the car park

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Install terracing in the Lower tiers of the Barclay and River End stands.....and charge £25 for an adult ticket and £15 for OAPs and under 18s....

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Do what we are doing by keeping away from loan signings.

Any player who is ours and we develop and leaves will bring in cash unlike the past when we have increased the value of many players by playing them and getting no financial benefit in return (the latest of these being Fraser Forster!)

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Get a contract with a world leading kit supplier like Puma, Addidas or Nike. Will lead to smaller margins on shirts but better quality merchandise and then generate more volume, at a lower margin but greater controllable contribution.

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[quote user="BA"]Charge a quid per moan on this forum.[/quote]Manchester City would have to settle for being the world''s second richest club.

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Bring back Neil Doncaster......He''ll increase the revenue.

Incidentally, how''s MK Dons marketing strategy performing since Andrew Cullen moved there?

 

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1) Take a note of anyone who has "lost" their season ticket but refuses to pay £50 for a replacement then sell the seat on until they notify the club they have "found" it again.

2) Ban  flasks etc.

3) Increase the quality of match day food and drink. No more trying to pass of "muck in a cup" as coffee. Buy in some decent brands of beer.

4) Raise/lower the ages for concession tickets. Increase the upper age inline with the state pensions. Decrease the lower age from 21 to 18.

5) Have concerts at carrow road during the summer like Tom Jones ;)

6) Try to have more England under 18''s, 19''s etc matches held at Carrow Road.

Davo

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How on earth did you work that out?A bi kit manufacturer would charge more to produce the same shirt.  It would be of no better quality, and why would we sell a single item more because of who it is made by?  As for getting more control by getting a contract with a bi producer - what planet are you on?[quote user="Rupethebear"]Get a contract with a world leading kit supplier like Puma, Addidas or Nike. Will lead to smaller margins on shirts but better quality merchandise and then generate more volume, at a lower margin but greater controllable contribution.[/quote]

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1. Raise the price of OAP tickets - the days of everyone living just off a state pension are long gone.2. Raise the season ticket prices generally.

The club is 25 million in debt, and if you want to see it compete in the championship then you are all going to have to di a little deeper.Welcome to the real world, enjoy your stay.

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[quote user="ref89"]How on earth did you work that out?A bi kit manufacturer would charge more to produce the same shirt.  It would be of no better quality, and why would we sell a single item more because of who it is made by?  As for getting more control by getting a contract with a bi producer - what planet are you on?[quote user="Rupethebear"]Get a contract with a world leading kit supplier like Puma, Addidas or Nike. Will lead to smaller margins on shirts but better quality merchandise and then generate more volume, at a lower margin but greater controllable contribution.[/quote][/quote]Tis a fair point, if you are a fan that buys a shirt, then chances are you''d buy it regardless.Not sure about your quality point though lol.

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[quote user="ref89"]1. Raise the price of OAP tickets - the days of everyone living just off a state pension are long gone.2. Raise the season ticket prices generally.

The club is 25 million in debt, and if you want to see it compete in the championship then you are all going to have to di a little deeper.Welcome to the real world, enjoy your stay.[/quote]Are you a season ticket holder, just out of interest?

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Invest in scouting and development of young players.Inject more "quality" youth into the squad and as a consequence other older assets could be moved on as they wouldn''t either be good enough, worth the money or needed. The "quality" young players brought in would be highly sellable assets too.

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