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Wimbledoncanary

Most expensive season tickets in the division

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5 minutes ago, Wimbledoncanary said:

https://www.stokesentinel.co.uk/sport/football/football-news/stoke-norwich-season-ticket-price-9353461.amp
 

Maybe something to bring up at the next AGM ?I know there is a waiting list and all but its still pretty gaulling.

 

5 minutes ago, Wimbledoncanary said:

https://www.stokesentinel.co.uk/sport/football/football-news/stoke-norwich-season-ticket-price-9353461.amp
 

Maybe something to bring up at the next AGM ?I know there is a waiting list and all but its still pretty gaulling.

Well I never. 

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My main concern here is whether this is a fair comparison in terms of tickets/availbility - these things often aren’t as they seem.  But I think we already knew there are cheaper clubs to watch.

Edited by Branston Pickle

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1 minute ago, andrew norwichcity said:

Surely our average season ticket price is not £729.50?!?! That has to be wrong.

It’s horribly flawed if they have just averaged the prices (as is likely) rather than compared how many are at each price. 

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Fair enough if we have something to show for it in terms of quality on the pitch and good signings. Less so if we are still self funding paupers.

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Interesting that people don't tend to factor this in when they say "there's no extra demand" when a few hundred single or restricted view seats fail to sell from time to time (despite the fact CR has been effective selling out for 15 seasons straight).

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1 hour ago, Wimbledoncanary said:

https://www.stokesentinel.co.uk/sport/football/football-news/stoke-norwich-season-ticket-price-9353461.amp
 

Maybe something to bring up at the next AGM ?I know there is a waiting list and all but its still pretty gaulling.

It would be gaulling (sic) if it was genuinely accurate, but:

QPR's £252 ST is just for one small block, in the corner next to away fans. Vast majority of other seats start at  £520, which is about the same as NCFC.

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This must be the thread to show WBA get everything right when it comes to season tickets ?

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26 minutes ago, TIL 1010 said:

This must be the thread to show WBA get everything right when it comes to season tickets ?

Have WBA become the new Burnley, or am I conflating shares and season ticket prices…. 😉

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It would be interesting to see the distribution of supporters across all the price segments, especially the concessions or who pay nothing at all.

Otherwise we already knew our prices were on the high side compared to others.

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13 minutes ago, GMF said:

Have WBA become the new Burnley, or am I conflating shares and season ticket prices…. 😉

The average quoted here is simply splitting between the cheapest and most expensive which isn't helpful and clearly overstates NCFC at £729 50. Nonetheless reality is almost certainly NCFC and Leeds United being the only clubs to exceed £600 when £400 is more the norm. It also disregards commercials such as NCFC'S padded South Stand seats.

The other issue is no consideration of concessions and proportion of season ticket holders. If corrections are made for these WBA with a high rating for both would show a significantly lower average and similar yield to Hull City whose season ticket proportion is low.

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11 hours ago, Branston Pickle said:

My main concern here is whether this is a fair comparison in terms of tickets/availbility - these things often aren’t as they seem.  But I think we already knew there are cheaper clubs to watch.

It doesn’t really change the fact we have the most expensive cheapest ticket and the most expensive ticket of any club?

Yes it would be good to understand the breakdown for the true average (although I suspect we’d still be top or just below) but unless they are misrepresenting the information both those things are true.

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6 minutes ago, Monty13 said:

It doesn’t really change the fact we have the most expensive cheapest ticket and the most expensive ticket of any club?

Yes it would be good to understand the breakdown for the true average (although I suspect we’d still be top or just below) but unless they are misrepresenting the information both those things are true.

Yes I'd imagine you're correct. 

It is notable our cheapest season ticket is more expensive than the most expensive season ticket at the following Championship teams (according to these articles)...

Luton
Derby
Portsmouth
Watford
Sheffield United
Plymouth
WBA
Burnley
Stoke
Swansea
Millwall
Hull
Cardiff
Blackburn
Preston

So at over 50% of the division (including all three teams who were in the Premier League last season) every single season ticket would cost less than the cheapest season ticket at Norwich. Coventry, Oxford and Derby's most expensive season tickets are less than £50 more than our most expensive too.

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1 hour ago, Monty13 said:

It doesn’t really change the fact we have the most expensive cheapest ticket and the most expensive ticket of any club?

Yes it would be good to understand the breakdown for the true average (although I suspect we’d still be top or just below) but unless they are misrepresenting the information both those things are true.

Well, yes and no.  It makes a good headline/story, but as with all things to do with data you need to know a lot more before you can make any informed statements.  I’ve no idea how things work elsewhere but the cheapest tickets could just be for one small block with a crap view, with the main lead price being quite similar to us…also, what concession prices are there/what is the age profile.  And more importantly, do they have a ground with excess capacity (we don’t, many others do).  I’d be far more interested in the actual yield.

I think we all accept that our tickets aren’t among the cheapest, but these things aren’t necessarily straightforward.

Edited by Branston Pickle

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To arrive at a true comparison, you have to identify every price point offered by the club (including those discounts offered up front for those renewing) and how many take advantage of each price point. In my view, if you just take an average of the published prices, this will overstate the "average" price actually paid by supporters. The club could help itself by explaining this at some kind of public forum, but as it stands, the perceived wisdom remains that, alongside Sheffield Wednesday, we will be the clubs with the most expensive tickets in the EFL. My view is we will be mid-table. 

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Just about supply and demand, the club sell the tickets at these prices without difficulty so why would they reduce them?

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9 minutes ago, Branston Pickle said:

Well, yes and no.  It makes a good headline/story, but as with all things to do with data you need to know a lot more before you can make any informed statements.  I’ve no idea how things work elsewhere but the cheapest tickets could just be for one small block with a crap view, with the main lead price being quite similar to us…also, what concession prices are there/what is the age profile.  And more importantly, do they have a ground with excess capacity (we don’t, many others do).  I’d be far more interested in the actual yield.

I think we all accept that our tickets aren’t among the cheapest, but these things aren’t necessarily straightforward.

Unless they are misrepresenting the data that’s the same for all clubs who presumably also have those tickets and seats.

Aren’t among the cheapest is a generous way to put it.

Like I said I’d love to see the data with everything mapped out fairly but I’d strongly suspect given the price points we know that we’d still have the most or close to the most expensive average price.

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15 minutes ago, shefcanary said:

To arrive at a true comparison, you have to identify every price point offered by the club (including those discounts offered up front for those renewing) and how many take advantage of each price point. In my view, if you just take an average of the published prices, this will overstate the "average" price actually paid by supporters. The club could help itself by explaining this at some kind of public forum, but as it stands, the perceived wisdom remains that, alongside Sheffield Wednesday, we will be the clubs with the most expensive tickets in the EFL. My view is we will be mid-table. 

What makes you believe we would be mid table? 

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6 minutes ago, Monty13 said:

Unless they are misrepresenting the data that’s the same for all clubs who presumably also have those tickets and seats.

Aren’t among the cheapest is a generous way to put it.

Like I said I’d love to see the data with everything mapped out fairly but I’d strongly suspect given the price points we know that we’d still have the most or close to the most expensive average price.

Well, no, that does includes a lot of presumptions.  For example, we tend to have the same price for all seats in the Barclay/River End, other clubs have various blocks/prices but the lowest may only be for a really small area.

All I and Sheff are saying is that it isn’t straightforward, but clearly makes a good story.

Edit: I don’t think I’d go so far as to say we not go so far as to say we are midtable in pricing,  but the point is that we just can’t say.

Edited by Branston Pickle

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Coventry are selling a limited amount of season tickets at £500,with a free season ticket for the next season if they get promoted! I think the starting price is around £320. So far they have sold around 20,000 season tickets.

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7 minutes ago, Branston Pickle said:

Well, no, that does includes a lot of presumptions.  For example, we tend to have the same price for all seats in the Barclay/River End, other clubs have various blocks/prices but the lowest may only be for a really small area.

All I and Sheff are saying is that it isn’t straightforward, but clearly makes a good story.

Edit: I don’t think I’d go so far as to say we not go so far as to say we are midtable in pricing,  but the point is that we just can’t say.

I’m not disagreeing it’s not straightforward, think I’ve been pretty clear on that. I’m just saying the indicators are suggesting we have very expensive prices.

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49 minutes ago, shefcanary said:

To arrive at a true comparison, you have to identify every price point offered by the club (including those discounts offered up front for those renewing) and how many take advantage of each price point. In my view, if you just take an average of the published prices, this will overstate the "average" price actually paid by supporters. The club could help itself by explaining this at some kind of public forum, but as it stands, the perceived wisdom remains that, alongside Sheffield Wednesday, we will be the clubs with the most expensive tickets in the EFL. My view is we will be mid-table. 

Attached is my workings in dividing Gate money or Matchday Income by average attendance using 2021/22 figures and 2023/24 Championship members. NCFC are in the top quartile. In effect that under represents our position given that some of the Clubs above us have declared 'Matchday Income' rather than 'Gate Money', the former including Commercial elements. Those Commercial elements maybe quite high at Clubs with new stadia such as Southampton and Leicester who are still offering more competitive prices to ordinary supporters. The conclusion must reasonably be that Norwich are very high in the like for like yield table.   

Screenshot 2024-06-20 111721.png

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18 minutes ago, Monty13 said:

I’m not disagreeing it’s not straightforward, think I’ve been pretty clear on that. I’m just saying the indicators are suggesting we have very expensive prices.

If I was taking a gamble I'd reckon we're in the top 2. 

Yes those cheaper prices are available in larger blocks but even so our largest stand is the South Stand and that starts at £611, which is more expensive than the most expensive season ticket at all but 5 clubs. So unless they are selling most of their tickets at the highest price point, I don't see how we're going to be averaging less than them. 

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1 minute ago, king canary said:

If I was taking a gamble I'd reckon we're in the top 2. 

Yes those cheaper prices are available in larger blocks but even so our largest stand is the South Stand and that starts at £611, which is more expensive than the most expensive season ticket at all but 5 clubs. So unless they are selling most of their tickets at the highest price point, I don't see how we're going to be averaging less than them. 

Yes. On a like for like basis I agree. Only Leeds are likely to accompany us. 

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